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Energy City export a powerhouse in oil and gas

As a city, Estevan is known for its power generation, but one day it may be recognizable for the powerful women who come from within its boundaries.
Joanna Alexander
Joanne Alexander, formerly of Bienfait, Macoun and a graduate of Estevan Comprehensive School, was named one of the top 100 most powerful women in Canada by Women's Executive Network. Submitted photo.

As a city, Estevan is known for its power generation, but one day it may be recognizable for the powerful women who come from within its boundaries.

With the release of the Women鈥檚 Executive Network鈥檚 list of the top 100 most powerful women, Joanne Alexander, a native of southeast Saskatchewan and graduate of Estevan Comprehensive School, was among those powerful women. Alexander, along with the other nominees, were honoured at an awards gala at the Metro Toronto Convention Centre on Nov. 27.

The daughter of Darryl and Lorraine Cox, now of Midale, she grew up around Estevan in Bienfait, Macoun and Griffin. After graduating from ECS in 1984, she studied law at the University of Saskatchewan in Saskatoon, and has been working since 2008 at Precision Drilling Corporation, a drilling rig contractor in Calgary that also has a presence in the Energy City.

鈥淔or me, I鈥檓 pleased to help raise the profile of women in the oilpatch and at Precision Drilling, in particular,鈥 said Alexander, Precision鈥檚 senior vice-president, general counsel and corporate secretary.

With her position at Precision, Alexander works in the oil and gas industry, an intrinsic link to her childhood growing up around oil wells, but women aren鈥檛 always the first to come to mind when thinking about who works in the industry.

That鈥檚 changing.

鈥淚 would like to ensure people there are some tremendous women in my industry and really extraordinary women,鈥 she said, noting Catherine Hughes, who sits on Precision鈥檚 board of directors.

Even still, Hughes is the lone woman on the nine-person board. Womens鈥 ubiquity in the industry may still fall a little short of parity.

While there may be a greater quantity for young boys looking up to the top businessmen in the country, the quality is just as diverse for young girls seeking inspiration from the most powerful women.

鈥淚 have a lot of role models, and hopefully I鈥檒l be a role model for the generation coming up behind me,鈥 said Alexander. 鈥淚鈥檓 a very big advocate that we need women in math, sciences and engineering, and all kinds of professions. There are more women in the legal community then there are, say, in engineering, but that has changed over the course of my career.

鈥淚鈥檇 love to see over the course of my daughter鈥檚 career that she sees just as much change in other industries.鈥

Alexander said she was never short in finding people to inspire her and provide a positive image to follow, both from the women and men in her life.

鈥淚鈥檝e always had great female mentors and great male mentors, too. Having mentors is the important thing. I never felt like I was hampered from pursuing anything I wanted to do just because I was a female, so I think we鈥檙e seeing groups like WXN, which is the one I know best, but groups like that that are seeing policy on diversity and trying to further those women at the senior levels.鈥

And Alexander is an example of movement up the chain. In her time at Precision, she has moved into a senior position, starting out as the only lawyer the company had. They now have a legal department as they鈥檝e expanded operations into the U.S. and Middle East.

It was in the early years of her career, between 1992 and 1994, that she worked in Russia.

鈥淭hat鈥檚 the early days of the Yeltsin era and the free markets coming into play,鈥 she noted.

She later lived in Colorado in the late-1990s. She said both situations provided excellent learning opportunities, both professionally and culturally. She now continues to travel as part of her job, with regular trips to Saudi Arabia and 麻豆传媒AV America.

鈥淲herever there鈥檚 oil and gas, I鈥檒l probably go there.鈥

While she grew up in southeast Saskatchewan, immersed in a culture driven by the energy industry, she said that background didn鈥檛 necessarily play into her move into the oil and gas world of Precision Drilling as much as her desire simply to live in Calgary.

鈥淚 picked Calgary, and then oil and gas sort of picked me,鈥 she said.

鈥淕rowing up in southeastern Saskatchewan, you have a passing familiarity with it. I knew a little bit. I鈥檇 seen rigs out in the fields and knew what pumpjacks are, but I鈥檝e certainly learned a lot more by being inside the industry, and I鈥檓 learning more all the time. I鈥檓 learning more about rigs than I ever thought I鈥檇 know.鈥

She said the award is meaningful because people she works very closely with those who nominated her.

鈥淚t certainly feels very fulfilling to be recognized by your peers, which is really what this is. I feel very supported by Precision and the people who have mentored me over the years,鈥 said Alexander. 鈥淚t has been raising the profile of women at Precision. That鈥檚 what this can do, to make sure that women can succeed at senior levels in an oil and gas company.鈥

Alexander finds herself in good company, joining a group of top 100 award winners that includes some of Canada's most iconic women. The list includes Dr. Roberta Bondar, astronaut; Arlene Dickinson, chief executive officer of Venture Communications; Christine Magee, president of Sleep Country Canada; Kathleen Taylor, chair of the board of Royal Bank of Canada and Micha毛lle Jean, former Governor General of Canada.

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